What's inside the plan
Everything a top-dollar sale needs, in one place
The 100-point plan is the same detailed playbook Susan has refined over more than 25 years and 350 homes sold: a complete checklist for taking your home from “thinking about it” to sold, at the best possible price.
It covers every piece of the sale, in order, with clear guidance on what matters and what can wait, so nothing falls through the cracks.
01
Pricing strategy
A launch price built on recent comparable sales, your home’s condition and updates, and the current supply of competing listings, so your home sells for top dollar from day one.
02
Professional photography
Editorial-quality photos that make buyers stop scrolling, click, and book a showing.
03
Video marketing
A video tour that lets busy local buyers and out-of-state buyers see your home before they ever step inside.
04
Staging guidance
Practical, honest advice on what to fix, refresh, declutter, and leave alone before the camera comes out.
05
Showings and buyer feedback
Showings scheduled and managed, with every piece of buyer feedback brought back to you straight.
06
Offer evaluation and negotiation
Every offer measured against your goals and negotiated confidently on your behalf, with every tradeoff explained.
Susan Hotchkiss
Realtor® · CT License #0759460
Because experience matters.
Get My 100-Point Marketing Plan
Fill this in and Susan will send you the exact plan she uses to get her sellers top dollar.
Prefer to talk? Call Susan directly at 203-314-7874 .
How it works
Three steps to your plan
01
Tell Susan about your home
Share your address, your email, and your timeline using the form. It takes about a minute.
02
Get the plan
Susan sends the 100-point marketing plan, tailored to your home and situation, with the exact steps she would take to sell it.
03
Talk it through, if you like
Prefer a conversation? Call or text Susan directly at (203) 314-7874. No pressure and no obligation, ever.
Because experience matters
Ready to see what a 100-point plan looks like for your home?
Send the form above, or call Susan directly. She will walk you through it with more than 25 years of full-time real estate experience behind every answer.
Sincerely, Susan Hotchkiss · Realtor® · CT License #0759460